The capital of the region is Makarska, a typical Dalmatian town with stone buildings and numerous bars and restaurants. There are many of seaside towns on the Makarska Riviera: Baška Voda, Bratuš, Brist, Brela, Drašnice, Drvenik, Gradac, Igrane, Podaca, Podgora, Promajna and Tučepi v Živogošću.
The natural beauty, active holidaymaking options and the broadness of the Makarska Riviera offer a magical experience. Kilometre upon kilometre of gravel beaches and pine trees as well as a crystal clear sea are characteristic of the Makarska Riviera. The rich cultural heritage is complemented by many organised cultural and fun-filled events. Sailing enthusiasts are welcome in small harbours with moorings that can also take larger vessels.
Makarska – one of the best known destinations on the Croatian coast featuring a famous beach that is nearly 2 km long and situated at the foot of Biokovo, the typical Mediterranean old town centre and the newer part of town with hotels, restaurant and shops. Makarska has a long history and has defended itself from many conquerors. It is today best known as one of the most beautiful destinations in the Adriatic. No matter the age and interests of each visitor, they will certainly find something for themselves in Makarska. Makarska is well-known for great parties. Numerous clubs line the beach: "Buba", "Art café", "Deep", "Marineta", "West" disco, "Petar Pan", "Escape" and many others. For the slightly older clientele, the "Makarska Cultural Summer" event offers a rich programme.
Brela is a settlement with almost two thousand years of history. Thanks to its beauty and rich tourism tradition, Brela is now a modern tourist settlement with a broad range of tourism content. It boasts many best beach awards received by the beaches of Dugi rat, Berulia and Stomarica.
Baška Voda - archaeological finds here show that the area was settled as early as 4000 BC, the main reason for this being the source of drinking water. Baška Voda is known for its white sand beaches surrounded by pine forests. The town is an attractive tourist destination today.
Tučepi is known for a 3 km long beach with a beautiful path through a pine forest. Tučepi has a marina for fishing and tourist boats and yachts. The town organises festivals during the summer where you can enjoy food, drinks and music.
Igrane - a town on the Makarska Riviera located on a peninsula. Their town has a long sandy beach (1.5 km). Igrane has a rich tourist offer to satisfy every taste and structure of guests. Sports enthusiasts can do sports activities (water sports, diving, mini golf, table tennis, hiking and cycling), while history buffs can see numerous monuments and archaeological sites.